MetroWest Subaru Announces Natick Service Council and Spark Kindness as Local Recipients of the 2025–2026 Subaru Share the Love® Campaign
Creating a strong, caring community in Natick together, where everyone is supported no matter the need.
By Spark Kindness Team
Natick, MA — 11/20/2025 - MetroWest Subaru has announced that Natick Service Council (NSC) and Spark Kindness will serve as their Hometown Charities for this year’s Subaru Share the Love® Campaign, running from November 20, 2025, through January 2, 2026.
Now in its 18th year, the Subaru Share the Love® Event continues its mission to make a meaningful impact in communities across the country. Since its launch in 2008, Subaru of America and participating retailers have donated nearly $320 million to both national and local charities through the campaign. For every new Subaru purchased or leased during the event, Subaru donates $250 to the customer’s choice of charities, including four national partners as well as local “Hometown Charities” selected by participating retailers.
Over the years, Subaru of America and MetroWest Subaru have donated a combined $886,933 to local organizations through Share the Love®, strengthening programs that support families, youth, and community well-being right here in MetroWest.
This year, MetroWest Subaru is proud to continue that legacy by partnering with Natick Service Council and Spark Kindness—two organizations that share a deep commitment to caring for the Natick community.
At both Natick Service Council and Spark Kindness, our mission is rooted in compassion and connection. We’re grateful to MetroWest Subaru for their ongoing partnership and for choosing to invest in organizations that help ensure our neighbors are supported, valued, and never alone in facing challenges.
— Dan Shea, Executive Director of Natick Service Council
Through programs and community engagement initiatives, both NSC and Spark Kindness work to create a strong, caring community—one where people are supported no matter the need. From providing food and financial assistance to empowering youth, families, and schools, these organizations help foster resilience and kindness across Natick.
The MetroWest Subaru team is always the first to step up when a need arises—with their time, their resources, and their hearts. Their ongoing generosity truly reflects what it means to share the love.
— Christine Fortune Guthery, Executive Director of Spark Kindness
For more information about the Subaru Share the Love® Event, visit www.subaru.com/share-the-love.
About MetroWest Subaru
MetroWest Subaru, located in Natick, MA, is committed to supporting its community through charitable giving, volunteerism, and partnership. Through the Subaru Love Promise, MetroWest Subaru strives to make the world a better place by supporting causes that matter most to its customers and neighbors.
About Natick Service Council
Natick Service Council (NSC) is a nonprofit organization dedicated to improving the quality of life for Natick neighbors experiencing economic hardship. Through programs like its food pantry, youth enrichment, career development, and emergency financial assistance, NSC works to create a stronger, more compassionate community.
About Spark Kindness
Spark Kindness is a nonprofit organization that builds resilient, connected communities where no one feels alone, bullied, unsupported, or unconnected. Through free community programs, education, and events, Spark Kindness helps people of all ages learn skills to thrive and connect with kindness and compassion. Join our kindness movement at Sparkkindness.org.
Contact:
- Kelsey Hampton, Director Community Engagement - Natick Service Council | khampton@natickservicecouncil.org
- Emily Coelho, Communications and Design Manager - Spark Kindness | ecoelho@sparkkindness.org